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Elektronik i Norden

WEB ADDRESS: http://www.elektronikinorden.com

TARGET: Design Engineers, Engineering Managers, Purchasers

REGION: Scandinavia

FREQUENCY: 20 issues per year

CIRCULATION: Circulation: 25,600 (TS Audit 2007)

EDITORIAL COVERAGE: Two sections provide the most current news and solutions-oriented editorial. Outer Section focuses on current market and economic trends and the latest industry and technology news. Inner Section provides in-depth, solutions-based editorial. This section looks at the technical development of products from a design engineering perspective.

PUBLICATION FACTS:

  • Elektronik i Norden is the only fully-requested Scandinavian electronics newspaper
  • 59% of readers are involved with design and/or development
  • 63% of readers influence purchasing decisions
  • 24% of readers are directly involved in electronics purchasing

LANGUAGE: Swedish

PUBLISHER: Elektronik i Norden



2009 Editorial Calendar 
Issue Publishing Date Space Close Materials Close Last day for materials Components Test & Measurement Design/ Software/System Surveys Fairs
1 01/23/2009 12/26/2008 01/02/2009 01/09/2009 DSP and Converter Circuits   Board Systems    
2 2/6 01/09 01/16 01/30 Passive Components   Low Power Solution    
3 2/20 01/23 02/06 02/13 Telecom/Datacom Components Contract Manufacturing   Contract Manufactures/ Subcontractors *Embedded World '09, March 3-5, Nurnberg, Germany
4 3/6 02/13 02/20 02/27 Embedded Processors Testing of Mobile/ RF     *Electronix 2009, March 10-12, Gothenburg, Sweden
5 03/27 02/27 03/06 03/13 Memories/Storage Media   Consultancies Consultants  
6 4/09 03/13 03/20 04/02 Analog ICs   Operating Systems OS for Embedded  
7 04/30 04/03 04/10 04/17 Designing Automotive Electron Test/ Verification   Comprehensive Instrument Survey  
8 05/15 04/17 04/24 05/01 Microcontrollers Packaging EDA-Design Tools    
9 05/29 05/01 05/08 05/15 Programmable Logic/ ASIC        
10 06/12 05/15 05/22 05/29 Power Semiconductors   Safe & Secure Systems    
11 08/28 07/31 08/07 08/14 Displays   Embedded Automation    
12 09/11 08/07 08/14 08/21 SOC, System on Chip EMC/EMI     *Elkom-2009, Sept 23-25, Helsinki, Finland
13 09/25 08/28 09/04 09/11 Wireless Networks   Electromechanics    
14 10/09 09/11 09/18 09/25 Components Distribution Measurement   Comprehensive Component Survey *Tekniska Massan, Oct 13-16, Stockholm, Sweden *Embedded Conference Scandinavia Oct 13-14 Stockholm, Sweden
15 10/23 09/25 10/02 10/09 Connectors/ Electromechanics/ Enclosures   Rugged/ Military/ Aerospace   *Pea-09 Oct 27-29, Lillestrom, Norway
16 11/06 10/09 10/16 10/23 Mobile Telephony/RF   Embedded   *Elmia, Nov 10-13, Jonkoping, Sweden *Productronica, Nov 10-13, Munich, Germany
17 11/20 10/30 11/06 11/13 Microprocessors PCB and Substrates   Suppliers Of PCB's  
18 12/04 11/13 11/20 11/25 Sensors and Micromechanics   Power Supplies    
19 12/18 11/24 12/04 12/11 Semiconductor Technology Production Technology   Production Equipment  


Readership Information
Readership Profile %
Design Engineers 59%
Project Manager 25%
Test-Measurement-Repair 39%
Purchasing/Procurement 24%
Production 24%
Quality Control 12%
Research-Consultancy-Education 14%
Industrial Management 45%
Other Catagories 7%
Note: Some of the readers within these companies have indicated that they have multiple functions.
Source: Readership Analysis OCT.2008 - Total Circulation 26,212
Circulation By Industry Total
Industrial Electronics  17,452
Telecommunication 14,446
Data communication 7,081
Automotive 5,901
Medical Electronics 5,054
Embedded Technology 4,998
Military/ Aerospace 4,875
Automation 4,859
Computers 4,834
Processing 3,136
Subcontractors/Contract Manufacturers 2,523
PCB-Manufacturers/ Assembly 1,856
Peripherals 1,818
Others 1,896
Note: Readers within these companies have indicated that they have their main function within the above industry sectors.
Source: Readership Analysis OCT.2008 - Total Circulation 26,212
Sweden 19,211
Denmark 2,024
Norway 2,273
Finland 2,091
Other 613
Source: Readership Analysis OCT.2008 - Total Circulation 26,212


2009 Advertising Rates (Gross)
REGULAR PLACEMENT
Frequency 1X 5X 10X 15X
4 Color
Tabloid Page $5,429 $5,157 $4,886 $4,614
Tabloid Page Spread $9,329 $8,777 $8,315 $7,853
Junior Page $5,241 $4,979 $4,717 $4,455
Junior Page Spread $8,169 $7,760 $7,352 $6,943
1/2 Tabloid $4,046 $3,843 $3,641 $3,439
1/2 Junior H $3,707 $3,522 $3,336 $3,151
1/2 Junior V $2,610 $2,480 $2,349 $2,219
Black & White

Tabloid Page

$4,531 $4,305 $4,078 $3,852

Tabloid Page Spread

$8,341 $7,924 $7,507 $7,090

Junior Page

$4,344 $4,127 $3,910 $3,693

Junior Page Spread

$7,271 $6,908 $6,544 $6,181

1/2 Tabloid

$3,149 $2,991 $2,834 $2,676

1/2 Junior H

$1,740 $1,653 $1,566 $1,479

1/2 Junior V

$1,740 $1,653 $1,566 $1,479
MARKETPLACE SECTION [ Maximum Height: 85mm ]
4 Color

Single Column

$506 $481 $456 $430

Two Columns

$928 $882 $835 $789

Three Columns

$1,416 $1,345 $1,274 $1,203

Four Columns

$1,725 $1,639 $1,553 $1,466

Five Columns

$2,119 $2,013 $1,907 $1,801

Ten Columns

$3,823 $3,632 $3,441 $3,250
Black & White

Single Column

$338 $321 $304 $287

Two Columns

$619 $588 $557 $526

Three Columns

$944 $897 $849 $802

Four Columns

$1,150 $1,093 $1,035 $978

Five Columns

$1,413 $1,342 $1,271 $1,201

Ten Columns

$2,549 $2,421 $2,294 $2,166
MARKETPLACE SECTION [ Maximum Height: 180mm ]
4 Color
Single Column $919 $873 $827 $781
Two Columns $1,725 $1,639 $1,553 $1,466
Three Columns $2,419 $2,298 $2,177 $2,056
Black & White
Single Column $613 $582 $551 $521
Two Columns $1,150 $1,093 $1,035 $978
Three Columns $1,613 $1,532 $1,451 $1,371
(Full Circulation per 1000)


Advertising Information

Special Placement There is a surcharge of 15% each for placements far forward or on a right-hand page.
Cancellation Policy Cancellation fees will be charged to advertisers who cancel insertions after Global Media Sales published close dates.
Short Rate Policy Advertisers who do not meet contracted frequency levels will be subject to short rates.
Currency Fluctuation Policy Global Media Sales reserves the right to adjust U.S. dollar rates in cases of extreme foreign currency fluctuations.


Advertising Specifications

REGULAR PLACEMENT

Page Sizes

W inches

 

H inches

W mm

 

H mm 

Tabloid Page 10-1/16 X 14-9/16 255 X 370
2 Page Spread 20-7/8 X 14-9/16 530 X 370
1/2 Tabloid H 10-1/16 X 7-1/16 255 X 180
Junior Page 8 X 10-5/8 203 X 270
1/2 Junior H 7-3/4 X 5-1/4 197 X 135
1/2 Junior V 3-6/8 X 10-11/16 96 X 270
1/4 Tabloid Strip 10-1/16 X 3-3/8 255 X 85

Trim Size

W inches

 

H inches

W mm

 

H mm 

Tabloid Page

10-5\8

X

16-3/4

270

X

426

MARKETPLACE [ Maximum Height: 85mm ]

No Bleed Sizes

Column Sizes

W inches

 

H inches

W mm

 

H mm

Single Column 1-13/16 X 3-3/8 47 X 85 
Two Columns 3-7/8 X 3-3/8 99 X 85 
Three Columns 6 X 3-3/8 151 X 85 
Four Columns 8 X 3-3/8 203 X 85 
Five Columns 9-3/4 X 3-3/8 247 X 85 
Ten Columns 21-5/8 X 3-3/8 550 X 85 

MARKETPLACE [ Maximum Height: 180mm ]

Column Sizes

W inches

 

H inches

W mm

 

H mm  

Single Column 1-13/16 X 7-1/16 47

 X

 180

Two Columns 3-7/8 X 7-1/16 99

 X

 180

Three Columns 6 X 7-1/16 151

 X

 180



Digital Requirements

Acrobat 4.0 or Acrobat 5.0.  The file is not to be left opened, but to be inserted in the Acrobat 4.0/5.0 Distiller/Settings - directory.
Before you make a PDF please choose the job options, or in the Distiller Program, you will then automatically get all the installations.
Fonts: PostScript fonts must be used and included in the document. Do NOT use TrueType or Multiple Master fonts.
Colors: All colors in Ad must be in CMYK.  (European scale) and RGB colors may NOT be used.
Pictures: All color pictures must be converted to CMYK process colors. 
Screen Density: 100 lines per inch. Picture resolution max. 200 dpi (higher resolution does not result in better quality, just larger files). Dot enlargement is about 30% and total color quality (Benday tint) may not exceed 240%. Scanned line pictures must have a resolution of 600 - 1,000 dpi.
Materials sent Electronically:
FTP Site: To access the site: ftp.elinor.se
User Name: ftpeli2
Password: busedr
E-mail: Files up to 5 MB may be sent by e-mail: maria.mandell@elinor.se
Technical information available at: http://www.elektronikinorden.com

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Contact Information

West Coast, Texas and Western Canada:

Todd A. Bria

Tel: +1.831.477.2075
Email: tbria@globalmediasales.com

Production Coordinator:
Trisha Turner

Tel: +1.831.477.2075
Email:production@globalmediasales.com

Main Office

820 Bay Ave, Ste 230G

Capitola, CA 95010-2712 USA
Tel: +1.831.477.2075
Fax: +1.831.603.4254

Mid-West, New England, South East, Central & Eastern Canada:
Steve Priessman
5315 Wirestem Court
Naperville, IL 60564-5344
Tel: +1.630.420.8744
Fax: +1.630.420.2218
Email: steve@stevenpriessman.com

New Jersey, New York and Pennsylvania:
Jim Lees
PO Box 250
Clifton Heights, PA 19018
Tel: +1.610.626.0540
Fax: +1.610.626.0566
Email: JamesLees@prodigy.net



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