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calendar |
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WEB ADDRESS: http://www.elettronicanews.it |
PCB Magazine Italy| 2009 Editorial Calendar | |||
| Issue | Space Close | Materials Close | Editorial Features/Conventions |
| Jan | Nov 26 | Dec 3 | Manual soldering with lead-free alloys |
| Feb | Dec 28 | Jan 4 | Pin-in-paste technology |
| Mar | Jan 28 | Feb 4 | Production: from double face to multilayer |
| Apr | Feb 25 | Mar 3 | How and to what extent Pcb Production technology is reflected in soldering processes. |
| May | Mar 24 | Apr 4 | Where and how to apply Esd procedures |
| Jun | Apr 28 | May 4 | Overview of placing systems |
| Jul/Aug | May 26 | Jun 2 | Robotized in assembly |
| Sept | Jul 28 | Jul 4 | The development of silk-screen printing systems |
| Oct | Aug 25 | Sep 1 | The supply chain in electronic supply |
| Nov | Sep 26 | Oct 3 | Aspects and applications of the electrical test today |
| Dec | Oct 27 | Nov 3 | Reconditioned systems or new systems? |
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Readership Information |
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Industry |
Total | % |
| Designers | 540 | 6% |
| Assemblers | 3,960 | 44% |
| Users | 2,790 | 31% |
| PCB producers | 1,170 | 13% |
| Machine producers | 540 | 6% | Total | 9,000 | 100% |
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Source: Reader Survey, 2007 |
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Target Industrial Sectors |
Total | % |
| PCB users and CAD Designers | 5,940 | 66% |
| OEM, OMS Assemblers | 1,440 | 16% |
| PCB producers | 1,620 | 18% |
| Total | 9,000 | 100% |
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Source: Reader Survey, 2007 |
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| 2009 Advertising Rates (Gross) | ||||
| Frequency | 1-2X | 3-5X | 6-8X | 8-11X |
| 4 Color | ||||
| Full Page | $3,913 | $3,717 | $3,522 | $3,326 |
| 1/2 Page Horz. | $2,754 | $2,616 | $2,478 | $2,341 |
| 1/2 Page Vert. | $2,754 | $2,616 | $2,478 | $2,341 |
| 1/3 Page Horz. or Vert. | $1,594 | $1,514 | $1,435 | $1,355 |
| 1/4 Page | $1,304 | $1,239 | $1,174 | $1,109 |
| First Right Hand Page | $4,928 | $4,681 | $4,435 | $4,188 |
| Cover 2 | $5,362 | $5,094 | $4,826 | $4,558 |
| Cover 3 | $4,058 | $3,855 | $3,652 | $3,449 |
| Cover 4 | $6,377 | $6,058 | $5,739 | $5,420 |
| Front Cover | $8,116 | $7,710 | $7,304 | $6,899 |
| Gatefold | $10,145 | $9,638 | $9,130 | $8,623 |
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Advertising Information |
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Special Placement |
There is a surcharge of 15% each for placements far forward or on a right-hand page. |
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Agency Discount |
A discount of 15% may be claimed by recognized agencies on the gross total of the invoice, provided payment is received according to invoice terms. |
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Cancellation Policy |
Cancellation fees will be charged to advertisers who cancel insertions after Global Media Sales’ published close dates. |
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Short Rate Policy |
Advertisers who do not meet contracted frequency levels will be subject to short rates. |
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Currency Fluctuation Policy |
Global Media Sales reserves the right to adjust U.S. dollar rates in cases of extreme foreign currency fluctuations. |
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Advertising Specifications |
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Trim Sizes |
W inches |
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H inches |
W mm |
H mm |
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1 Page |
8-1/4 | X | 11 | 210 | X | 280 |
| 2 Page Spread | 16-1/2 | X | 11 | 420 | X | 280 |
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1/2 Page V |
4-1/8 | X | 11 | 105 | X | 280 |
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1/2 Page H |
8-1/4 | X | 5-1/2 | 210 | X | 140 |
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1/3 Page V |
2-11/16 | X | 11 | 68 | X | 280 |
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1/3 Page H |
8-1/4 | X | 3-3/4 | 210 | X | 95 |
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1/4 Page V |
4-1/8 | X | 5-1/2 | 105 | X | 140 |
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Digital Requirements |
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Line Screen: |
133 line maximum |
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Film: |
Positives, right reading emulsion side down |
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Digital Material: |
Macintosh CD ROM in the following formats: XPress 4.0, PageMaker 8.0, FreeHand 9.0 |
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Guidelines to upload a file to ftp server |
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Use a ftp client: |
Cute ftp, Ws ftp, Internet Explorer 6.0 Connecting to Gruppo Editoriale ftp Server |
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The settings to use are: |
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Host address: |
217.141.19.116 or ftp://217.141.19.166/clienti |
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Username: |
jceftp2002 |
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Password: |
2002access |
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Remote Directory: |
clienti |
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West Coast, Texas and Western
Canada: Todd A. Bria Tel: +1.831.477.2075 Production Coordinator: Trisha Turner Tel: +1.831.477.2075 Main Office 820 Bay Ave, Ste 230G Capitola, CA 95010-2712 USA |
Mid-West, New England, South East, Central & Eastern Canada: |
©2007 Global Media Sales, Inc.