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EE Times Europe 2010 Advertising Specifications


EE Times Europe

EE Times Japan

Electronique C&I

Elektronik i Norden

PCB Magazine

Selezione di Elettronica

Sicurezza

Technologies Magazine

 

Print/Digital Magazine Specifications

Specifications
Type Area
Width (in.)
Height (in.)
Width (mm)
Height (mm)
Page Trim
8-1/4"
11-3/4"
210mm
297mm
Page Type
7-1/2"
10-7/8"
190mm
277mm
Double Page Trim
16-1/2"
11-3/4"
420mm
297mm
Double Page Type
15-3/4"
10-7/8"
400mm
277mm
1/2 Page Island
5"
7-7/8"
125mm
200mm
1/2 Page Vert
3-5/8"
10-7/8"
93mm
277mm
1/2 Page Hor
7-1/2"
5-3/8"
190mm
136mm
1/3 Page Vert
2-3/8"
10-7/8"
60mm
277mm
1/3 Page Hor 
7-1/2"
3-1/2"
190mm
90mm
1/4 Page Vert
3-5/8"
5-3/8"
93mm
136mm
1/4 Page Hor
7-1/2"
2-5/8"
190mm
66mm
1/8 Page Vert
1-3/4"
5-3/8"
45mm
136mm
1/8 Page Hor
5-3/8"
2-5/8"
93mm
66mm


High Resolution PDF or PDF/X-1:

• Set bleed to 0.125" (9 pt.)
• Set registration mark offset to 12 pt.
• Set paper size to ad trim size plus 1" when exporting from original file
• Set resolution to 300dpi
• Use DDAPOptimized2 Distiller Settings available at http://www.medibelplus.be

File Transfer

European Business Press FTP Site
ftp: ads.techinsights-europe.com
Username: ad_material
Password: brussels1030

All files should be placed into the "inbox" folder.

Once the file has been uploaded, please send an email with the following information to lydia.gijsegom@eetimes.be:
• Publication Title
• Issue Date
• Agency/Vendor/Advertiser Name
• Production Contact & Phone Number
• File Name/Number and List of Contents

Ads < 5Mb can be email directly to ashley@globalmediasales.com


Please notify Ashley Betances if you have any questions: ashley@globalmediasales.com

 

Online Specifications

Specifications - Online Ad Sizes
Full Banner
468 x 60
Top Leaderboard
728 x 90
IMU
300 x 250
Tile
192 x 192
Bottom Leaderboard
728 x 90
Floating Skyscraper
160 x 600
Welcome Ad
640 x 480

 

Specifications - Expandable Online Ad Sizes
Full Banner
Master: 468 x 60
Panel: 468 x 250
Top Leaderboard
Master: 728 x 90
Panel: 728 x 400
IMU
Master: 300 x 250
Panel: 550 x 250
Floating Skyscraper
Master: 160 x 600
Panel: 250 x 600


Creative Deadlines:

•  GIF, JPEG, HTML — Two business days prior to start date
•  Flash — Five business days prior to start date
•  Text — Two business days prior to start date

File Specifications:

•  GIF, JPEG, Flash formats only
•  Maximum File Size: 40K
•  5 loop limit
•  Alt text cannot exceed 70 characters

Expandable Banner Specifications:

•  Expandable banners must be composed of 2 SWF :
       MASTER: SWF with base dimensions shown when not expanded (e.g.: 728 x 90)
       PANEL: SWF with expanded dimensions shown when expanded (e.g.: 728 x 400)
•  Each SWF file must have a backup image GIF/JPG
•  Each SWF must have a clickTAG for each external link
•  Panel will expand on mouse-over action and close on mouse-out action
•  Do not integrate expandable controls ( mouse out / mouse over )

Flash Specifications:

•  Creative must be delivered as a SWF file format
•  Must submit an image (JPEG or GIF) to be served in case the user does not have flash installed.
   The Kbytes size for the static image should be the same as the Kbyte restriction for a normal image ad
   of the same size and shape.
•  All flash files must contain a clickTAG action on any external link

Submission Guidelines:

•  Send all creative to: adoperations@s2mediadigital.com with a cc to: lydia.gijsegom@eetimes.be
•  Linking URL must be submitted with creative

 

Newsletter Specifications

2010 Advertising Rates - Newsletter
Leaderboard
728 x 90
Floating Skyscraper
160 x 600
Text Banner
See Below


Creative Deadlines:

•  GIF, JPEG, HTML – Two business days prior to start date
•  Flash – Five business days prior to start date
•  Text – Two business days prior to start date

File Specifications:

•  GIF, JPEG, Flash formats only
•  Maximum File Size: 40K
•  5 loop limit
•  Alt text cannot exceed 70 characters

Flash Specifications:

•  Creative must be delivered as a SWF file format
•  Must submit an image (JPEG or GIF) to be served in case the user does not have flash installed.
   The Kbytes size for the static image should be the same as the Kbyte restriction for a normal image ad
   of the same size and shape.
•  All flash files must contain a clickTAG action on any external link
•  Sound must be OFF by default

Text Banner Specifications:

•  1 logo 200 X 200
•  6 lines of 65 Characters (space character included)
•  1 link on the logo
•  1 link on the text
•  No third-party tags
•  Only click will be tracked in adserver

Submission Guidelines:

•  Send all creative to: adoperations@s2mediadigital.com with a cc to: lydia.gijsegom@eetimes.be
•  Linking URL must be submitted with creative

 

Please contact us if you have any further questions about EE Times Europe advertising specificiations.

 



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