Print/Digital Magazine Specifications
|
Type Area |
Width (in.) |
Height (in.) |
Width (mm) |
Height (mm) |
| Page Trim |
8-1/4" |
11-3/4" |
210mm |
297mm |
| Page Type |
7-1/2" |
10-7/8" |
190mm |
277mm |
| Double Page Trim |
16-1/2" |
11-3/4" |
420mm |
297mm |
| Double Page Type |
15-3/4" |
10-7/8" |
400mm |
277mm |
| 1/2 Page Island |
5" |
7-7/8" |
125mm |
200mm |
| 1/2 Page Vert |
3-5/8" |
10-7/8" |
93mm |
277mm |
| 1/2 Page Hor |
7-1/2" |
5-3/8" |
190mm |
136mm |
| 1/3 Page Vert |
2-3/8" |
10-7/8" |
60mm |
277mm |
| 1/3 Page Hor |
7-1/2" |
3-1/2" |
190mm |
90mm |
| 1/4 Page Vert |
3-5/8" |
5-3/8" |
93mm |
136mm |
| 1/4 Page Hor |
7-1/2" |
2-5/8" |
190mm |
66mm |
| 1/8 Page Vert |
1-3/4" |
5-3/8" |
45mm |
136mm |
| 1/8 Page Hor |
5-3/8" |
2-5/8" |
93mm |
66mm |
High Resolution PDF or PDF/X-1:
• Set bleed to 0.125" (9 pt.)
• Set registration mark offset to 12 pt.
• Set paper size to ad trim size plus 1" when exporting from original file
• Set resolution to 300dpi
• Use DDAPOptimized2 Distiller Settings available at http://www.medibelplus.be
File Transfer
European Business Press FTP Site
ftp: ads.techinsights-europe.com
Username: ad_material
Password: brussels1030
All files should be placed into the "inbox" folder.
Once the file has been uploaded, please send an email with the following information to lydia.gijsegom@eetimes.be:
• Publication Title
• Issue Date
• Agency/Vendor/Advertiser Name
• Production Contact & Phone Number
• File Name/Number and List of Contents
Ads < 5Mb can be email directly to ashley@globalmediasales.com
Please notify Ashley Betances if you have any questions: ashley@globalmediasales.com
Online Specifications
| Specifications - Online Ad Sizes |
|
| Full Banner |
468 x 60 |
| Top Leaderboard |
728 x 90 |
| IMU |
300 x 250 |
| Tile |
192 x 192 |
| Bottom Leaderboard |
728 x 90 |
| Floating Skyscraper |
160 x 600 |
| Welcome Ad |
640 x 480 |
| Specifications - Expandable Online Ad Sizes |
|
| Full Banner |
Master: 468 x 60 |
Panel: 468 x 250 |
| Top Leaderboard |
Master: 728 x 90 |
Panel: 728 x 400 |
| IMU |
Master: 300 x 250 |
Panel: 550 x 250 |
| Floating Skyscraper |
Master: 160 x 600 |
Panel: 250 x 600 |
Creative Deadlines:
• GIF, JPEG, HTML — Two business days prior to start date • Flash — Five business days prior to start date
• Text — Two business days prior to start date
File Specifications:
• GIF, JPEG, Flash formats only
• Maximum File Size: 40K • 5 loop limit • Alt text cannot exceed 70 characters
Expandable Banner Specifications:
• Expandable banners must be composed of 2 SWF :
MASTER: SWF with base dimensions shown when not expanded (e.g.: 728 x 90) PANEL: SWF with expanded dimensions shown when expanded (e.g.: 728 x 400)
• Each SWF file must have a backup image GIF/JPG
• Each SWF must have a clickTAG for each external link • Panel will expand on mouse-over action and close on mouse-out action • Do not integrate expandable controls ( mouse out /
mouse over )
Flash Specifications:
• Creative must be delivered as a SWF file format
• Must submit an image (JPEG or GIF) to be served in case the user does not have flash installed. The Kbytes size for the static image should be the same as the Kbyte restriction for a normal image ad of the same size and shape.
• All flash files must contain a clickTAG action on any external link
Submission Guidelines:
• Send all creative to: adoperations@s2mediadigital.com with a cc to: lydia.gijsegom@eetimes.be
• Linking URL must be submitted with creative
Newsletter Specifications
| 2010 Advertising Rates - Newsletter |
|
| Leaderboard |
728 x 90 |
| Floating Skyscraper |
160 x 600 |
| Text Banner |
See Below |
Creative Deadlines:
• GIF, JPEG, HTML – Two business days prior to start date
• Flash – Five business days prior to start date
• Text – Two business days prior to start date
File Specifications:
• GIF, JPEG, Flash formats only
• Maximum File Size: 40K
• 5 loop limit
• Alt text cannot exceed 70 characters
Flash Specifications:
• Creative must be delivered as a SWF file format
• Must submit an image (JPEG or GIF) to be served in case the user does not have flash installed.
The Kbytes size for the static image should be the same as the Kbyte restriction for a normal image ad
of the same size and shape.
• All flash files must contain a clickTAG action on any external link
• Sound must be OFF by default
Text Banner Specifications:
• 1 logo 200 X 200
• 6 lines of 65 Characters (space character included)
• 1 link on the logo
• 1 link on the text
• No third-party tags
• Only click will be tracked in adserver
Submission Guidelines:
• Send all creative to: adoperations@s2mediadigital.com with a cc to: lydia.gijsegom@eetimes.be
• Linking URL must be submitted with creative
Please contact us if you have any further questions about EE Times Europe advertising specificiations.
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